# Prefer

> Prefer measures how often AI answer engines name your brand, and shows you what to change so they name it more.

- [Prefer: AI Search Visibility for Modern Brands](https://tryprefer.com/docs/index.md): Prefer measures how often ChatGPT, Gemini, Perplexity, Google AI Overviews, and AI Mode name your brand, and turns each answer into ranked, evidence-backed work.
- [Quickstart: Set Up Prefer and Run Your First Tracking](https://tryprefer.com/docs/get-started/quickstart.md): Create your Prefer workspace, generate tracked prompts, and launch your first tracking run across ChatGPT, Gemini, Perplexity, Google AI Overviews, and AI Mode.
- [How Prefer Works: The AI Search Measurement Loop](https://tryprefer.com/docs/get-started/how-prefer-works.md): Prefer runs your tracked prompts across every major answer engine on a schedule, scores each answer, and turns the gaps into ranked, evidence-backed actions.
- [Run a Free AI Visibility Audit With Prefer](https://tryprefer.com/docs/get-started/free-audit.md): Get a one-time read of how AI answer engines talk about your brand. No account, no card. Prefer generates prompts, runs them, and returns a full report.
- [Core Concepts Overview: The Prefer Vocabulary](https://tryprefer.com/docs/concepts/overview.md): The shared vocabulary Prefer uses across every dashboard. Understand metrics, engines, prompts, and topics before diving into Monitor and Act.
- [Prefer Metrics: Visibility, Share of Voice, Citations](https://tryprefer.com/docs/concepts/metrics.md): Definitions for every core Prefer metric: Visibility Score, Share of Voice, Avg Position, Citation Share, Rank, Delta, and Sentiment mix, with scope rules.
- [AI Answer Engines Prefer Measures Across Plans](https://tryprefer.com/docs/concepts/engines.md): The full list of AI engines Prefer tracks, which plans include each one, and how per-engine views work in the Overview and Prompts dashboards.
- [Prompts, Topics, Personas, and Regions in Prefer](https://tryprefer.com/docs/concepts/prompts-and-topics.md): How Prefer organizes tracked prompts by topic, persona, region, view, and tag, and how those units map to your plan's prompt slots.
- [Monitor Overview: Read the Top-Level Prefer Dashboard](https://tryprefer.com/docs/monitor/overview.md): The Prefer Overview dashboard: KPI strip, Visibility Trend, Platform heatmap, Topic Distribution, Sentiment tile, Share of Voice, and Prompt visibility toggle.
- [Prompts Console: Manage and Inspect Tracked Prompts](https://tryprefer.com/docs/monitor/prompts.md): Use the Prefer Prompts console to add, group, filter, and archive tracked prompts, then open any prompt to read the exact answer each engine returned.
- [Competitors Console: Benchmark Share of Voice in Prefer](https://tryprefer.com/docs/monitor/competitors.md): Use Prefer's Competitors console to compare Share of Voice, spot gaps, map source ownership, and log competitor moves across every AI engine.
- [Sources and Citations: Understand AI Engine References](https://tryprefer.com/docs/monitor/sources-and-citations.md): Learn how Prefer tracks the domains and URLs AI engines cite, how sources are classified, and how to find the pages driving competitor citations.
- [Sentiment: How AI Engines Talk About Your Brand](https://tryprefer.com/docs/monitor/sentiment.md): Read the Prefer Sentiment tile: mix, themes, per-engine breakdown, competitor benchmark, and drilldowns into the sources driving negative mentions.
- [Action Center: Manage AEO Actions in Prefer](https://tryprefer.com/docs/act/action-center.md): Use Prefer's Action Center to review, prioritize, and complete impact-scored AEO actions across seven categories. Track citation lift as you work through the Kanban board.
- [Content Studio: Create and Optimise AEO Content](https://tryprefer.com/docs/act/content-studio.md): Use Prefer's Content Studio to draft new AEO articles, optimise existing pages, and publish answer-engine-ready content with live scoring and inline diffs.
- [Content Gap: Find Missing AEO Coverage in Prefer](https://tryprefer.com/docs/act/content-gap.md): Run a content gap analysis in Prefer to find topics where your brand has no owned page ranking or being cited, then turn gaps into drafts with one click.
- [Prefer Agency Pricing and Client Management](https://tryprefer.com/docs/account/agencies.md): Run all client accounts from one dashboard with Prefer's agency track. Pay per active client, get unlimited seats, white-label reports, and 10 free pitch audits per month.
- [Manage Teams and Projects in Prefer](https://tryprefer.com/docs/account/team-and-workspaces.md): Invite teammates, assign roles, and create projects inside your Prefer workspace. Learn how the tenant and project model works and what each plan allows.
- [Connect Prefer to Google, Slack, and Your CMS](https://tryprefer.com/docs/account/integrations.md): Link Prefer with Google Search Console, Google Analytics, your CMS, Slack, and data warehouses. See what each integration does, which plans support it, and how to connect it.
- [Can I buy extra prompts or engines in Prefer?](https://tryprefer.com/docs/help/can-i-buy-extra-prompts-in-prefer.md): Not today. Prefer sells no self-serve add-ons for prompts, engines or articles. More capacity means a higher tier, Enterprise, or more agency clients.
- [Can I cancel or change my Prefer plan anytime?](https://tryprefer.com/docs/help/can-i-cancel-prefer-anytime.md): Yes. Prefer self-serve plans have no minimum term. Upgrades apply at once, downgrades at renewal, and you cancel in the billing portal.
- [Does Prefer have a free plan?](https://tryprefer.com/docs/help/does-prefer-have-a-free-plan.md): No. Prefer has no free-forever plan. It offers a 7-day free trial on paid plans, a one-time free audit, and free tools that need no account.
- [Does Prefer have a free trial?](https://tryprefer.com/docs/help/does-prefer-have-a-free-trial.md): Yes. Prefer gives every paid plan a 7-day free trial with no card required. Tracked prompts are capped at 30 while you trial.
- [Does Prefer have enterprise pricing?](https://tryprefer.com/docs/help/does-prefer-have-enterprise-pricing.md): Yes. Prefer Enterprise is custom-quoted for large, multi-region brands, with unlimited prompts and projects, every AI model you need, SSO and a dedicated CSM.
- [How do I pay for Prefer, and in what currency?](https://tryprefer.com/docs/help/how-do-i-pay-for-prefer.md): Prefer lists prices in US dollars. Payments run through Dodo Payments as merchant of record, and checkout shows your local currency and any tax.
- [How does Prefer's agency pricing work?](https://tryprefer.com/docs/help/how-does-prefer-agency-pricing-work.md): Prefer agency pricing is $99/mo base plus $299/mo per active client. Seats are unlimited, white-label is included, billing is monthly.
- [How does annual billing work on Prefer?](https://tryprefer.com/docs/help/how-does-prefer-annual-billing-work.md): Prefer annual billing is one 12-month invoice: $228 Starter, $1,236 Growth, $3,828 Scale, saving up to 20%.
- [How much does Prefer cost?](https://tryprefer.com/docs/help/how-much-does-prefer-cost.md): Prefer costs $24, $129 or $399 a month on the self-serve plans. Enterprise is quoted, Managed is $2,500/mo, agencies pay per client.
- [How much does Prefer Managed cost?](https://tryprefer.com/docs/help/how-much-does-prefer-managed-cost.md): Prefer Managed costs $2,500 a month, flat, with the platform, a strategist and the content and link work inside the fee. Paid media is optional.
- [Is the Prefer AI visibility audit really free?](https://tryprefer.com/docs/help/is-the-prefer-free-audit-really-free.md): Yes. The Prefer AI visibility audit is free and ungated: no account, no card. It runs once and returns a shareable report with a starter action plan.
- [What happens when I hit my Prefer plan limit?](https://tryprefer.com/docs/help/what-happens-at-prefer-plan-limit.md): At a Prefer plan limit, the action is blocked and you see an upgrade prompt. Prefer never bills overage, so you cannot overspend by accident.
- [What happens when my Prefer trial ends?](https://tryprefer.com/docs/help/what-happens-when-prefer-trial-ends.md): When a Prefer trial ends without an upgrade, tracking pauses and nothing is deleted. Upgrade later and Prefer resumes with your data in place.
- [What is the Prefer Managed guarantee?](https://tryprefer.com/docs/help/what-is-the-prefer-managed-guarantee.md): Prefer Managed guarantees a measurable lift in AI-citation visibility within 90 days on your tracked prompts, or the management fee stops until it lands.
- [Which Prefer plan is right for me?](https://tryprefer.com/docs/help/which-prefer-plan-is-right-for-me.md): Pick a Prefer plan by prompt count and brands: Starter for solo marketers, Growth for growing teams, Scale for many markets, Managed for done-for-you.
- [Can I change my tracked prompts in Prefer?](https://tryprefer.com/docs/help/can-i-change-my-tracked-prompts.md): Yes. Prefer lets you add, disable or archive prompts at any time. Archived prompts free their slot from the next run and keep their history.
- [Does Prefer track Claude?](https://tryprefer.com/docs/help/does-prefer-track-claude.md): Yes, on Prefer Enterprise, which tracks Claude and every other AI model you need. Starter, Growth and Scale cover the five core engines.
- [Does Prefer track DeepSeek and Qwen?](https://tryprefer.com/docs/help/does-prefer-track-deepseek-and-qwen.md): Yes, on Prefer Enterprise, which tracks DeepSeek, Qwen and every other AI model you need. Self-serve plans cover the five core engines.
- [Does Prefer track Gemini?](https://tryprefer.com/docs/help/does-prefer-track-gemini.md): Yes. Prefer tracks Gemini on every plan and in the free audit, as a separate engine from Google AI Overviews and AI Mode.
- [Does Prefer track Google AI Mode?](https://tryprefer.com/docs/help/does-prefer-track-google-ai-mode.md): Yes. Prefer tracks Google AI Mode on every plan as its own engine, separate from AI Overviews and Gemini, with its own visibility and citations.
- [Does Prefer track Google AI Overviews?](https://tryprefer.com/docs/help/does-prefer-track-google-ai-overviews.md): Yes. Prefer tracks Google AI Overviews on every plan and in the free audit, and connects Search Console and GA4 so you can set AI citations beside clicks.
- [Does Prefer track Microsoft Copilot?](https://tryprefer.com/docs/help/does-prefer-track-microsoft-copilot.md): Yes, on Prefer Enterprise. Enterprise tracks Microsoft Copilot and every other AI model you need; self-serve plans cover the five core engines.
- [Does Prefer track Perplexity?](https://tryprefer.com/docs/help/does-prefer-track-perplexity.md): Yes. Prefer tracks Perplexity on every paid plan, with its own share of voice and a per-engine Sources view. It is not in the free audit.
- [How do I choose which prompts Prefer tracks?](https://tryprefer.com/docs/help/how-do-i-choose-prompts-in-prefer.md): Prefer gives you four ways to pick prompts: the onboarding wizard, a curated library, an AI assistant, and your own list. How to use each.
- [How does Prefer run prompts and collect AI answers?](https://tryprefer.com/docs/help/how-does-prefer-run-prompts.md): Prefer runs your prompts in tracking runs, on a schedule or on demand, and stores each engine's full answer, brands named, cited URLs and sentiment.
- [How many countries can Prefer track?](https://tryprefer.com/docs/help/how-many-countries-can-prefer-track.md): Prefer can track any of 197 countries on every plan, with no geography fee. Each prompt tracked in a country uses one prompt slot.
- [How many prompts can I track in Prefer?](https://tryprefer.com/docs/help/how-many-prompts-can-i-track-in-prefer.md): Prefer tracks 30 prompts on Starter, 150 on Growth, 500 on Scale; Enterprise is custom.
- [What counts as a tracked prompt in Prefer?](https://tryprefer.com/docs/help/what-is-a-tracked-prompt-in-prefer.md): In Prefer, a tracked prompt is one prompt tracked in one country. All five engines run inside that one slot; only countries multiply the count.
- [Which AI engines does Prefer track?](https://tryprefer.com/docs/help/which-ai-engines-does-prefer-track.md): Prefer tracks 5 AI engines on every plan, and Prefer Enterprise adds every other AI model you need, Copilot and Claude included.
- [Which languages does Prefer support?](https://tryprefer.com/docs/help/which-languages-does-prefer-support.md): Prefer languages by plan: 1 on Starter, 3 on Growth, 5 on Scale, unlimited on Enterprise.
- [Does Prefer have an API?](https://tryprefer.com/docs/help/does-prefer-have-an-api.md): Yes. Prefer includes API access and MCP access from Growth up, and warehouse sync on Enterprise. Starter has neither. Here is which plan gets which.
- [Can I export my data from Prefer?](https://tryprefer.com/docs/help/can-i-export-data-from-prefer.md): Yes, on Growth and above. Prefer exports dashboards, reports and raw metrics as CSV or PDF, with API access from Growth and warehouse sync on Enterprise.
- [Does Prefer connect to Google Search Console and GA4?](https://tryprefer.com/docs/help/does-prefer-connect-to-google-search-console.md): Yes. Prefer connects to Google Search Console and Google Analytics on every plan, so you can set AI visibility next to organic clicks and sessions.
- [Does Prefer have an MCP server?](https://tryprefer.com/docs/help/does-prefer-have-an-mcp-server.md): Yes. Prefer offers MCP access, plus API access, from the Growth plan, so an AI assistant can query your tracked prompts, mentions and citations.
- [Does Prefer measure share of voice?](https://tryprefer.com/docs/help/does-prefer-measure-share-of-voice.md): Yes. Prefer measures Share of Voice as your brand mentions divided by all brand mentions in AI answers, per engine, per prompt and against each rival.
- [Does Prefer send alerts when AI answers change?](https://tryprefer.com/docs/help/does-prefer-send-alerts.md): Yes. Prefer sends email alerts on Starter, and Slack plus real-time alerts on Growth and above, when your visibility, a competitor or a tracked prompt shifts.
- [Can I read the full AI answer in Prefer?](https://tryprefer.com/docs/help/does-prefer-show-the-full-ai-answer.md): Yes. Prefer stores the complete answer text from every engine for every tracked prompt, so you can read exactly what ChatGPT or Gemini said about you.
- [Does Prefer track AI crawlers on my site?](https://tryprefer.com/docs/help/does-prefer-track-ai-crawlers.md): Yes. Prefer's Agent Analytics reads your server or CDN logs to show which AI crawlers visit, which pages they miss, and how a page moves from crawl to citation.
- [Does Prefer track which pages AI engines cite?](https://tryprefer.com/docs/help/does-prefer-track-citations.md): Yes. Prefer records every URL an AI engine cites for your tracked prompts, tags each source by type, and shows which pages earn citations for you and rivals.
- [Does Prefer track brand sentiment in AI answers?](https://tryprefer.com/docs/help/does-prefer-track-sentiment.md): Yes. Prefer scores every brand mention in AI answers as positive, neutral or negative, then shows the mix, the themes, the engines and the sources behind it.
- [How many competitors can Prefer track?](https://tryprefer.com/docs/help/how-many-competitors-can-prefer-track.md): Prefer tracks 3 competitors on Starter, 10 on Growth and 30 on Scale; Enterprise is custom.
- [How much historical data does Prefer keep?](https://tryprefer.com/docs/help/how-much-history-does-prefer-keep.md): Prefer keeps 6 months of history on Starter, 24 months on Growth, 36 months on Scale, unlimited on Enterprise.
- [What is in the Prefer free audit report?](https://tryprefer.com/docs/help/what-is-in-the-prefer-free-audit.md): Prefer's free audit runs about 30 buyer prompts on ChatGPT, Google AI Overviews and Gemini, then reports visibility, rivals, sources, sentiment and next steps.
- [What metrics does Prefer report?](https://tryprefer.com/docs/help/what-metrics-does-prefer-report.md): Prefer reports Visibility Score, Share of Voice, Avg Position, Citation Share, Rank, Delta and Sentiment mix, all recomputed for the filters you set.
- [Can agencies manage multiple clients in Prefer?](https://tryprefer.com/docs/help/can-agencies-manage-multiple-clients-in-prefer.md): Yes. Prefer's agency track runs every client from one console, with a Growth-level workspace per active client, unlimited seats and one invoice.
- [Does Prefer do off-page work like PR and Reddit?](https://tryprefer.com/docs/help/does-prefer-do-off-page-work.md): Prefer does off-page work on Enterprise and Prefer Managed only. Self-serve plans get off-page and community action cards you execute yourself.
- [Does Prefer find content gaps?](https://tryprefer.com/docs/help/does-prefer-find-content-gaps.md): Yes. Prefer's Content Gap report finds tracked prompts where you have no owned page ranking or cited, names the rival who wins, and drafts a brief.
- [Does Prefer guarantee I will rank in ChatGPT?](https://tryprefer.com/docs/help/does-prefer-guarantee-results.md): No. Prefer never promises a #1 spot in ChatGPT. It promises honest measurement, and Prefer Managed carries a 90-day citation-visibility guarantee.
- [Does Prefer offer white-label reports?](https://tryprefer.com/docs/help/does-prefer-offer-white-label-reports.md): Yes. Prefer white-label removes its branding from reports, the client view and emails, on the agency track and Scale. Custom domains on Enterprise.
- [Can Prefer optimise my existing pages?](https://tryprefer.com/docs/help/does-prefer-optimise-existing-pages.md): Yes. Prefer's Optimise Content reads a live page, compares it with the pages AI cites, and stages edits you accept or reject one by one.
- [Can Prefer publish to my CMS?](https://tryprefer.com/docs/help/does-prefer-publish-to-my-cms.md): Prefer lists CMS integration on Growth and above, but its docs say the in-Editor WordPress publish step is not live yet. Today you export and publish.
- [Does Prefer support SSO?](https://tryprefer.com/docs/help/does-prefer-support-sso.md): Yes, on Prefer Enterprise: SSO, custom roles and custom security, plus SSO/SAML on Agency Enterprise. Self-serve plans use email invites and roles.
- [Does Prefer write content for me?](https://tryprefer.com/docs/help/does-prefer-write-content.md): Yes. Prefer drafts AEO articles in Content Studio on every plan, from 15 a month on Starter. Drafts are first drafts a person should edit.
- [How does Prefer handle my data?](https://tryprefer.com/docs/help/how-is-my-data-handled-by-prefer.md): Prefer takes read-only access to Search Console and GA, uses it only to show your visibility, never sells it, and lets you revoke access any time.
- [How many pages does Prefer audit?](https://tryprefer.com/docs/help/how-many-pages-does-prefer-audit.md): Prefer audits up to 50 pages on Starter, 500 on Growth, 2,000 on Scale, and unlimited pages on Enterprise.
- [How many seats and projects does each Prefer plan include?](https://tryprefer.com/docs/help/how-many-seats-and-projects-does-prefer-include.md): Every Prefer plan includes unlimited team members. Projects grow by plan, from one on Starter to 10 on Scale; Enterprise is unlimited.
- [Is Prefer the same company as Visibly?](https://tryprefer.com/docs/help/is-prefer-the-same-as-visibly.md): Yes. Prefer was called Visibly until August 2026. Same company, same founders, same legal entity; the site moved from visibly.so to tryprefer.com.
- [What is the Prefer Action Center?](https://tryprefer.com/docs/help/what-is-the-prefer-action-center.md): The Prefer Action Center turns tracking data into a ranked list of AEO fixes across seven categories, with evidence, a plan and measured citation lift.
- [What support does Prefer offer?](https://tryprefer.com/docs/help/what-support-does-prefer-offer.md): Prefer support: Email (48h) on Starter, Priority (24h) on Growth, a dedicated success manager on Scale, a dedicated CSM and SLA on Enterprise.
- [Who makes Prefer, and where is it based?](https://tryprefer.com/docs/help/who-makes-prefer.md): Prefer is made by Kocoa Technologies Private Limited, founded in 2025 in Mumbai, India, by co-founders Javed Khatri and Mandar Sawant.
- [Frequently Asked Questions About Prefer](https://tryprefer.com/docs/resources/faq.md): Get clear answers about Prefer pricing, tracked prompts, AI engine coverage, billing options, data exports, and how the free audit differs from ongoing tracking.
- [Prefer Glossary of Terms and Concepts](https://tryprefer.com/docs/resources/glossary.md): Understand the key terms used across Prefer, from Visibility Score and Share of Voice to tracked prompts, citations, and workspace concepts.


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