8 Best AI Visibility Tools for Agencies (White-Label, 2026)

This list is for agencies choosing an AI visibility platform to run several clients and resell the work under their own brand. Our pick is Prefer: a Growth workspace per client, a white-label PDF, client portal and digest, and content work in every workspace, on a $99 base plus $299 a month for each active client. If you are a brand team buying for yourself, the best AI visibility tools roundup fits better; if you want an agency to do the work for you, see the best AI SEO agencies. For how Prefer’s own agency track works, see Prefer for agencies; for getting your agency named when buyers ask AI for one, see the AEO playbook for agencies.

What we did: read each vendor’s pricing and agency pages between 19 and 23 September 2026, took every rival price from a rendered browser check on the date shown next to it, read the help-center articles Otterly and Profound publish for agencies, and ran four AI engines through the questions agencies ask (our September 2026 AI answer study). We did not open accounts or use the rival tools ourselves.

The four parts of an agency AI visibility stack#

An agency selling AEO or GEO services needs four things, and no single tool on this page supplies all four.

1. A measurement platform with a workspace per client. The eight ranked tools. This is where prompts are tracked, citations counted and competitors benchmarked, one client at a time. Prefer’s per-client workspace tracks 150 prompts on five engines with 10 competitors.
2. Search and traffic data. Google Search Console and GA4 sit beside the AI data so a client sees what AI citations did to clicks and sessions. Prefer’s Monitor layer reads both next to the citation data; on the rival tools, connect them in your reporting layer.
3. A content tool. The audit ends with pages to write and fix. Prefer includes 75 AI articles a month and a prioritized action list in each client workspace. Peec AI says it does not write or publish content itself, and Scrunch, Otterly, LLM Pulse and Geoptie sell measurement, so pair them with your existing content stack.
4. A reporting layer that carries your brand. Built in on Prefer, LLM Pulse, Promptwatch, Rankability and Geoptie. A Looker Studio or Data Studio connector on Otterly, Peec AI, LLM Pulse and Promptwatch. Your own build on Scrunch’s API. If you need the data in your own agents, the API and MCP column in the table below says which plan has it; Prefer’s is on Agency Enterprise, see API and MCP.

If your retainers are SEO-first, the suites the AI engines keep naming still belong in the stack. SE Ranking sells an Agency Pack (+$69 a month on annual billing, white label for its platform and reporting, 30 client seats) and an AI Search add-on (+$89 a month, 200 prompts on AI Overviews, AI Mode, Perplexity and ChatGPT), rendered 26 September 2026; ask whether the white label covers the AI Search reports. Semrush One Advanced covers 40 websites with API access at $549 a month (rendered 5 to 6 September 2026, re-read 19 September), and its standalone AI toolkit is $99 a month per domain.

What each tool puts your brand on#

The first question is not whether a tool “has white-label”. It is what carries your logo. The table below quotes each vendor’s own page. “Ask” means the pages we read did not settle it, so confirm it on the demo call.

Tool	What carries your brand	On which plan	What the client can open
Prefer (our product)	The client PDF, a read-only client portal and the scheduled digest	Agency base, $99/mo	A read-only portal per client, scoped to its own data; unlimited team seats
LLM Pulse	Full: the platform on your own domain, no LLM Pulse branding. Partial: your logo and colours on a branded llmpulse.ai subdomain	Partner plans (from 25 client projects) and Enterprise	Per-client access and roles, branded PDF reports
Promptwatch	A white-label dashboard and a client portal (its agency solutions page)	Agency plans	Branded, read-only access to their own reporting only
Rankability	A white-labeled dashboard link per project; its own guide adds logo, colours and password protection	Ask (pricing is by demo)	A read-only link, no login needed
Geoptie	Your company name, logo and accent colour on exported reports, Geoptie footer removed	Professional and Enterprise	Read-only access through unlimited free team members
Peec AI	White-label reporting; ask what it covers	Agency plans	Client user seats; a view-only link limited to charts you choose; Data Studio without a login
Otterly	Nothing native, per its help center; custom Looker Studio reports with your branding	Looker Studio connector on Standard, Premium and Custom Enterprise	Ask; the Otterly interface itself cannot be re-branded
Scrunch	Your own dashboards, or white-label outputs, built on its API	API on Enterprise	Access controls for teams and clients

Sources: each vendor’s pricing or agency page, read 19 September 2026, and Otterly’s help-center article read 23 September (listed under Sources). Prefer’s row is from our published plan facts and our agency page.

Ladder of what carries an agency's brand, deepest first, with a small drawing for each level. The platform or portal the client logs into, 2 tools: LLM Pulse (full white-label on your own domain, or your logo and colours on an llmpulse.ai subdomain; Partner and Enterprise plans) and Promptwatch (a white-label dashboard and client portal with branded, read-only client access; agency plans). A branded link or dashboard you share, 1 tool: Rankability (a white-labeled, read-only dashboard link per project; pricing by demo). A branded report you send, 4 tools: Geoptie (your name, logo and accent colour on exported reports; Professional and Enterprise plans), Otterly (Looker Studio reports with your branding; Agency Partner status), Prefer, our product (white-label reports; agency base plan), Peec AI (white-label reporting, ask what it covers; agency plans). Or build it yourself, 1 tool: Scrunch (your own dashboards or white-label outputs on its API; Enterprise plan).

Of the eight, three brand what the client logs into: LLM Pulse (the whole platform, on a Partner or Enterprise plan), Promptwatch (a branded read-only portal) and Prefer (a read-only client portal beside the PDF and digest). Rankability, Geoptie and Peec AI brand the thing you send. Otterly and Scrunch hand you the data and the branding happens in Looker Studio or your own build.

Which tools include pitch audits#

Six of the eight ranked tools describe a way to audit a prospect before they sign, and so does Profound:

• Prefer: 10 free pitch audits a month on the agency base plan.
• Promptwatch: unlimited pitch projects on every agency plan.
• Peec AI: free pitch projects that convert to paid client projects.
• Scrunch: 3 pitch workspaces on Agency Core, and prospecting environments that show a prospect where they stand.
• Otterly: pitch workspaces for Agency Partners, a status you apply for after subscribing.
• Rankability: “benchmark new prospects in one scan”, per its AI tracker page.
• Profound (not ranked): 10 pitch workspaces a month on Agency Growth, 25 prompts each. Its pricing page says 7 days with an option to extend (rendered 18 September 2026); its help center’s Agency Mode overview (read 23 September) says pitch workspaces expire after about 30 days, can be extended with a credit or promoted to a full client workspace, and first data lands in 24 to 48 hours. Ask which applies to your quote.

LLM Pulse and Geoptie do not describe pitch tooling on the pages we read. Whatever the tool, ask how long a pitch audit lasts, how many prompts it runs, and whether its data carries over when the prospect signs.

What 5, 10 and 20 clients cost#

Tools price agencies in one of two ways. Per-client tools charge a base plus a fixed fee for each client. Pooled tools sell one plan whose prompts, credits or responses are shared by every client. The first table covers the tools where a client count sets the price. Rows are alphabetical.

Tool	5 clients	10 clients	20 clients	What each client gets
Peec AI at 50 prompts per client	$495 (Growth)	$795 (Scale)	Custom top tier	50 prompts on 3 models, daily
Prefer (our product)	$1,594	$3,089	$6,079	150 prompts on 5 engines, plus 75 AI articles a month
Profound	$2,094	$4,089	$8,079	100 prompts on 3 engines, daily

Monthly list prices. Prefer is $99 plus $299 per active client, from our plan facts. Profound is the $99 Agency Growth base plus $399 per client workspace (rendered 18 September 2026). Peec AI charges credits, one per prompt on one model per day, so 50 prompts on 3 models daily is 4,500 credits a client (rendered 16 September 2026); at 100 prompts a client, 5 clients already need the $795 Scale tier. Prefer’s Agency Enterprise, Profound’s Agency Enterprise and Peec AI’s top tier are all custom-quoted, so at 10 or more clients these list prices are a starting point for a negotiation.

Two charts. Top, monthly list price by number of clients: Peec AI (50 prompts per client) $495 at 5 clients, $795 at 10, custom at 20. Prefer, our product ($99 base plus $299 per client), $1,594, $3,089 and $6,079. Profound ($99 base plus $399 per client), $2,094, $4,089 and $8,079. Bottom, price per client per month at 20 clients on the cheapest published plan with 20 client slots: Otterly $9 ($189 a month, Standard with Agency Partner status, 7 or 8 prompts on 4 engines daily), Promptwatch $10 ($199, Kick-off, about 4 prompts on 4 models daily), Geoptie $20 ($399, Enterprise, 20 prompts on 4 engines daily), Peec AI $25 ($495, Growth, about 13 prompts on 3 models daily; ask whether Growth takes 20 clients), LLM Pulse €120 (€2,399, Partner, priced in euros and drawn at the euro figure, 180 prompts on 5 models weekly), Prefer $304 ($6,079, 150 prompts on 5 engines plus 25 AI articles a month), Profound $404 ($8,079, 100 prompts on 3 engines daily).

Pooled plans look different at scale. This table takes the cheapest published plan that holds 20 client slots without add-ons and divides its allowance by 20. Rows are alphabetical.

Tool	Plan for 20 clients	Monthly	Per client	What each client gets
Geoptie	Enterprise (unlimited brands)	$399	about $20	20 prompts on 4 engines, daily
LLM Pulse	Partner (25 client projects, white-label)	€2,399	about €120	180 prompts on 5 models, weekly
Otterly	Standard, with Agency Partner status	$189	about $9	7 or 8 prompts on 4 engines, daily (150 shared)
Peec AI	Growth, by credit count (see note)	$495	about $25	about 13 prompts on 3 models, daily
Prefer (our product)	Agency base plus 20 clients	$6,079	about $304	150 prompts on 5 engines, plus 75 AI articles a month
Profound	Agency Growth plus 20 client workspaces	$8,079	about $404	100 prompts on 3 engines, daily
Promptwatch	Kick-off	$199	about $10	500 responses a month, about 4 prompts on 4 models daily

Prices: Geoptie, LLM Pulse and Promptwatch rendered 19 September 2026, Otterly 23 September, Profound 18 September, Peec AI 16 September. LLM Pulse prices in euros; its Partner plan is the white-label plan. Scrunch’s Agency Core ($500 a month, rendered 19 September) holds 3 brand workspaces, so 20 clients means its custom Agency Enterprise plan. Peec AI: Essential falls below the 900-credit minimum for 20 projects, so Growth is the smallest tier by credits, but Peec pitches Growth for “boutique agencies managing 3 to 10 clients” and Scale for “11 to 25+”; ask whether Growth allows 20 projects. On Scale ($795), each of 20 clients gets about 36 prompts on 3 models daily, about $40 a client. Promptwatch counts one response as one prompt on one model for one day (its brand plans pair 50 prompts on 4 models with 6,000 responses); the “about” figures assume 4 engines and 30 days. Otterly’s +100 prompts add-on is $99 a month.

The honest reading: for many light clients, most pooled plans cost a tenth or less per client of what a per-client plan costs. LLM Pulse’s Partner plan sits in between, and it is the one that puts your brand on the whole platform. Per-client plans cost more because each client gets a full workspace. Decide which one your clients are paying you for.

Prefer: per-client workspaces with the work included#

Prefer is our product, and we ranked it first. Read this section with that in mind. Prefer’s agency track is $99 a month for the base and $299 a month for each active client. The base covers one dashboard for all clients, white-label reports, unlimited team seats, consolidated billing and 10 free pitch audits a month. Our agency page spells out what carries your branding: the client PDF, a read-only client portal per client (scoped to that client’s data) and the scheduled digest. Each client gets a full Growth workspace: 150 tracked prompts on ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode, 75 AI articles a month, 10 competitors, the prioritized action engine, and Slack alerts. For agencies running 10 or more clients, Agency Enterprise adds volume per-client pricing, SSO/SAML and roles, full API and MCP access, a dedicated agency partner and white-glove off-page work you can resell. See the agency track on the pricing page.

Where Prefer is not the answer:

• Your clients expect the whole platform under your brand. Prefer brands the PDF, the portal and the digest. LLM Pulse can run the complete platform on your own domain.
• You need the API on the base plan. Prefer’s API and MCP access are on Agency Enterprise. Promptwatch, Otterly, Geoptie, Peec AI and LLM Pulse list an API and MCP on the plans named on this page.
• You have many light clients. At 20 clients, pooled plans from Promptwatch, Otterly or Geoptie cost a small fraction of $6,079 a month, if a few prompts per client is enough.
• You need Claude in client reports. Claude is on Prefer’s brand Enterprise plan, not on the agency plans as listed. Geoptie lets you pick Claude among its engines, and LLM Pulse and Otterly sell it as an add-on.
• You need a long vendor track record or enterprise compliance. Prefer was founded in 2025. Profound’s brand Enterprise plan lists SSO/SAML and SOC 2 compliance.

If none of those apply, start with a free AI visibility audit on a prospect’s brand.

Agency-first tools we read but did not rank#

Five more vendors sell white-label AI visibility to agencies. We read their agency pages (23 September 2026 unless stated) but not their pricing pages in a rendered browser, so they are described here, not ranked, and every figure is the vendor’s own claim on that page.

• Searchable: white-labeled report links and slide decks with your agency brand on the report, daily, weekly and 30-day report packages, pitch workspaces that convert when the account closes, and an API “for client portals, reporting syncs, Looker dashboards”. No price on the page.
• Ayzeo (page marked “Updated August 2026”): $149 a month covers 3 client projects, each additional client $49 a month, unlimited team seats, white-label PDF reports on the Pro plan, a $299 a month white-label dashboard add-on, and an Enterprise plan from $6,000 a month. Engines named: ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity, DeepSeek, Grok.
• Surva.ai: an Agency Mode with a custom domain, logo and colours, branded PDF reports, branded digest emails and unlimited client sub-accounts, “included with the $299/mo Business plan” with no per-client fees; the same page also shows a “$99/mo flat cost, unlimited clients” block, so ask which price applies. Its Prospect Finder and AI-written cold outreach are automated outreach, which is not how we suggest agencies win clients.
• GetIntel (page marked “Last updated August 31, 2026”): white-label reports per client, scheduled monthly, with “their logo, their colour, your agency named as the author”, a login-free private client link, a Looker Studio connector, pitch reports for prospects, a 7-day free trial, and per-client pricing of $79 a client from three clients and $59 from ten, with no seats to buy.
• SE Ranking: not an AI visibility platform first, but its Agency Pack (+$69 a month, annual billing only) white-labels the platform and reporting with 30 client seats, and its AI Search add-on (+$89 a month) tracks 200 prompts on AI Overviews, AI Mode, Perplexity and ChatGPT (rendered 26 September 2026).

Ayzeo, Surva.ai and GetIntel put per-client price, seat policy and the exact white-label scope in their first paragraph, which is why AI engines lift them. Hold every tool on this page, ours included, to that standard: what is branded, on which plan, and what a new client costs.

What AI engines tell agencies, and where their white-label answers come from#

We asked ChatGPT, Perplexity, Gemini and Claude “What tools should an agency use to offer AEO or GEO services to clients?” three times each on 13 September 2026. Semrush was named in all 12 answers, Ahrefs in 11, and Profound, Peec AI and Scrunch in 10 each. Otterly followed with 9. The engines answer the agency question with SEO suites and trackers, and only 6 of the 12 answers mentioned white-label at all (none of Claude’s three).

Bar chart of tools named in 12 answers to "What tools should an agency use to offer AEO or GEO services to clients?", with counts for ChatGPT, Perplexity, Gemini and Claude. Semrush 12 (3, 3, 3, 3). Ahrefs 11 (3, 3, 3, 2). Profound 10 (2, 3, 3, 2). Peec AI 10 (2, 3, 3, 2). Scrunch 10 (2, 3, 2, 3). Otterly 9 (2, 3, 2, 2). Frase 7 (3, 3, 1, 0). HubSpot AEO 6 (2, 3, 0, 1). AirOps 5 (0, 3, 2, 0). LLM Pulse 3 (0, 3, 0, 0). Rankability 3 (0, 3, 0, 0). AthenaHQ 3 (0, 0, 1, 2). SE Ranking 3 (0, 1, 1, 1). 6 of the 12 answers mentioned white-label, none of Claude's 3.

Across all 960 answers in the study, 26 mentioned white-label, and 21 of them credited a named tool with it. The most credited were Geoptie (9 answers), Rankability (5) and LLM Pulse (4). Some answers credited two of them, so those are 18 credits across 14 distinct answers. In 17 of the 18 credits, the credited vendor’s own “best tools” list was among the cited sources: Geoptie’s in 9 of 9, Rankability’s in 4 of 5, LLM Pulse’s in 4 of 4. Each of those lists ranks its publisher first.

Stacked bar chart of answers crediting each tool with white-label reporting, split by whether the vendor's own "best tools" list was among the cited sources. Geoptie 9, own list cited in all 9. Rankability 5, own list cited in 4. LLM Pulse 4, own list cited in all 4. Peec AI 3, none. Ayzeo 2, both. Indexly 2, both. Otterly 2, none. SE Ranking 2, none. Superlines 2, none. Promptwatch 0, although its agency solutions page lists a white-label dashboard and a client portal. Header figures: 26 of 960 answers mentioned white-label, 21 credited a named tool, and 17 of the 18 credits to Geoptie, Rankability or LLM Pulse, across 14 answers, cited that vendor's own list.

The engines were not wrong about those three. Each vendor’s own pages describe white-label reporting, as the table above shows. But the credit follows who publishes a list, not who has the feature. Promptwatch, whose agency page lists a white-label dashboard and a client portal, was credited in none of the 960 answers, and Otterly was credited twice although its own help center says it has no native white-label. Two Gemini answers credited SE Ranking with white-label client reporting; SE Ranking’s Agency Pack does white-label its platform, so ask whether that covers its AI Search add-on. This page is a vendor list that ranks its publisher first too, which is why every claim above carries a source and a date. For more on how these lists are written, see can you trust AI tool ranking sites, and for why the same question gets different answers, see do AI answers change when asked twice.

What changed in agency pricing this year#

Agency plans got their own price lists. Promptwatch published agency prices after July 2026, when its agency plans were custom only. Profound’s pricing page had a separate agencies view by 21 August 2026, Peec AI publishes its agency plans on a page of their own, and Scrunch showed an Agency Core plan by 19 September.

The only $99 and $399 on Profound’s page are now agency prices. Until at least 14 September 2026, Profound’s brands view listed a $99 Starter and a $399 Growth plan. By our 16 September check, brands saw a free trial or a custom Enterprise quote, and the only $99 and $399 on the page were the Agency Growth base and one client workspace. Many AI answers still quote the old brand plans; see how much does Profound cost.

Profound and the SEO suites#

Profound is not in the ranked list, and neither are Semrush and Ahrefs, though the engines name all three for agencies. Profound sells a clear agency plan: $99 a month for Agency Growth, with 10 pitch workspaces a month, agency mode and consolidated billing, plus $399 a month for each client workspace (rendered 18 September 2026). Its help center describes three workspace types, pitch, active client and inactive (expired pitches kept read-only and reactivable), each client workspace with its own prompt set, competitors and engines. Nothing we read on Profound’s agency page or help center describes white-label branding, so this page says nothing about it either way; ask. If your agency already runs on Semrush or Ahrefs, ask them how AI visibility data reaches a branded client report before you add a second tool. For Profound’s and Peec AI’s full price lists, see how much does Profound cost and how much does Peec AI cost.

How we built this list#

• Inclusion: a tool made the ranked list when its own pricing or agency page describes multi-client work and branded or white-label client reporting for AI visibility data, and we could quote it and its price from a rendered check. Pages read 19 to 23 September 2026.
• Order: Prefer is first because it is our pick and our product. The rest are ordered by how much of what the client sees carries your brand, and how plainly the vendor’s page says so: the platform on your domain first (LLM Pulse), then a branded portal (Promptwatch), then branded links and dashboards (Rankability), then branded reports (Geoptie, then Peec AI, whose page says “white-label reporting” without saying what it covers), then a connector or API you brand yourself (Otterly, Scrunch).
• Scores: five dimensions on a printed 0 to 5 scale, in the scores block above; every number derives from a fact on this page.
• Prices: every rival price comes from a rendered browser check, dated where it appears (most on 19 September 2026; Otterly 23 September; Profound 18 September; Peec AI’s agency plans 16 September; SE Ranking 26 September). Rankability sells by demo, so no price is printed for it. Prefer’s figures come from our published plan facts.
• Study: 960 answers from ChatGPT, Perplexity, Gemini and Claude, 13 September 2026, counted in the raw answer text. Method and data: the September 2026 AI answer study.
• Not done: we did not open accounts or run the rival tools ourselves, and we did not render the pricing pages of Searchable, Ayzeo, Surva.ai or GetIntel.

For every tool’s full price list, not only the agency view, see the AI visibility tool pricing review. If LLM Pulse is on your shortlist, the LLM Pulse alternatives page covers what it does and does not do; for Peec AI, see Peec AI alternatives.